ABOUT THE CAMPAIGN
EUROPEAN FRUITS
EUROPEAN FRUITS
European fruits feature high nutritional value, offering a balanced set of nutrients that promote well-being and energy. They are a delicious, high-quality choice, suitable for consumption throughout the day
Productive Superiority
Greece is one of Europe’s leading fruit-producing countries, with a well-developed agricultural infrastructure and modern processing and packaging facilities. The favorable Mediterranean climate —with mild temperatures, adequate rainfall, and plenty of sunshine— combined with unique soil characteristics, contributes significantly to the production of high-quality fruit with excellent organoleptic properties.
In particular, the mountainous and verdant areas of Central Macedonia, combined with the fertile valley of the Aliakmonas River, offer ideal soil and climate conditions for growing fruits such as peaches, nectarines, kiwifruit, cherries, and apricots, contributing significantly to the region’s productive excellence.